
When you attend beauty salon conventions, seminars, or business gatherings, what do you say when asked… What do you do?
If you’re like 93% of beauty salon owners you’ll reply with…I’m in the beauty salon business, or I own a beauty salon, hair salon, nail salon, or spa.
BORING AND FORGETTABLE!
If you’ve been around me for long, you understand that separating yourself from your competitors is critical to making the big bucks. Why sound like every other beauty salon owner and struggle needlessly. It’s time to separate your self from the pack and give an electrifying memorable 20 second spiel about how you impact the lives of your clients.
When I’m asked what I do, I reply…I help beauty salon owners double their sales within 6 months GUARANTEED! Do you know what they ask next…how do you do that?
This is how you know if you have a “knock your socks off” elevator speech. If after you tell your elevator speech you don’t receive the “how do you do that,” then you must return to the drawing board.
I have a beauty salon client (Karen) who has a mesmerizing elevator speech that I helped her design that goes like this… “I guarantee when my client’s leave my salon they look and feel 10 years younger, or it’s FREE!”
How many times have you heard that kind of elevator speech?
It’s powerful, memorable, and Karen always receives the… “How do you do that?” Karen magnetically attracts an average of 37 new clients a year using her kick-ass 20 second spiel at holiday parties, business gatherings, dinners, luncheons, seminars, and with everyone else she comes in contact with.
Best of all…the cost to produce a kick-but 20 second spiel… zip, nadda, nothing.
Contact me if you need further assistance, AND let me know what you thought of this article by leaving me a comment below. Good, bad, or ugly, your feedback is important and welcome.
Helping you increase your salon sales,
Glen Andrews
http://www.AndrewsSalonMarketing.com
P. S. If you haven’t taken of my FREE 7 day salon marketing video training series you’re missing out on some simple, yet effective, salon marketing strategies that will enable you to attract more clients, and increase sales.








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